Monday, 16 July 2012

profile jenny coleman seven dandelions.

nursery set
graffiti cushions
graffiti cushions and lampshade with tripod base
hangman floor base
air mail lampshade on a tripod base
hangman table base
retro table base
word bird lamp
words of cloth red lampshade
bird flight lampshade
coffee lampshade 
kelly edington and jenny coleman of seven dandelions
Necessity often kicks creativity into gear and when good friends Kelly Edington and Jenny Coleman couldn't find any lampshades they liked they decided to create their own. Through trial and error the pair taught themselves how to make lampshades and when orders began coming in from friends and family they decided to turn their beautiful handmade drum and pendant shades into a business and launched Seven Dandelions. Today Kelly and Jenny have designed a range of bases which can be mixed and matched with different shades and have extended their range to include cushions and wall art. Driven by the belief great lighting can dramatically transform a space, their striking lampshades do exactly that. Available online Seven Dandelions are also regulars at the young designers market held on the first Sunday of every month at South Bank, Brisbane.  

How would you describe yourself in five words?
Dreamer, creative, disorganized, contradictory, generous

What was your childhood dream?
To live in an elaborate treehouse next door to my best friend, Janie.

What led you down your current path?
A combination of random factors I guess long-term love of fabric and design, limited work prospects in Noosa, desire for a cool lamp shade, and a very motivated and organized best friend Kelly.

What do you love most about what you do?
Hanging out all day with my best friend, the variety of activities involved, the constant challenges, choosing and playing with gorgeous textiles, not being stuck in an office 9-5, the endless possibilities.

Where do you seek inspiration?

Who do you admire?
My business partner, Kelly, for holding the whole thing together.

What challenges have you had to overcome?
Total lack of information on lampshades when we started, juggling work with motherhood.

What's been a 'pinch yourself' moment?
Quite early on, when the editor of one of our favourite magazines, Real Living, approached us and wanted to feature our Word Bird lampshade in the magazine.

What are your top creative resources?
Music, Etsy (addict), vintage/secondhand stuff, lots of it inherited from a very crafty great-aunt, interior magazines.

What dream do you still want to fulfil?
To learn a lot more about textile design and release our own range of fabrics.

What's next?
Hopefully that (textile design), plus doing more commercial work for interior designers etc, continuing to build our online presence through our website and Facebook.

When the weekend rolls around what do you love to:
Read  the Good Weekend magazine and Spectrum from SMH, whatever book my book club is reading.
Watch - my kids playing on beach whilst I relax (ha!).
Cook - spinach and ricotta gnocchi, rice pudding, or better still, nothing!
Create - sew some new clothes, playdough animals with kids.
Listen to - Sigur Ros, Eels, Groove Armada, Sia.
Dream about - having more time.
Look forward to - being able to slow down, one day.